totalcustomer.org

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.totalcustomer.org/

Character length : 22

Title

Total Customer | Strategy, innovation and ROI for marketing and CRM professionals

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Checking In: Personalized Service Meets Personalized Data
url: http://www.totalcustomer.org/2016/09/19/checking-personalized-service-meets-personalized-data/
site_name: Total Customer
description: Strategy, innovation and ROI for marketing and CRM professionals

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://totalcustomer.org/robots.txt

User-agent	Disallowed for the search engines
*	/feed/ /trackback/ /wp-admin/ /wp-content/ /wp-includes/ /xmlrpc.php /wp-

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Total Customer | Strategy, innovation and ROI for marketing and CRM professionals

Character length : 81

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	21	0	2	0	0

Heading structure in the source code

<H2> Building a bridge between mobile and loyalty
<H2> Live from #ECSUSA: Eli Weiss of B&H on contextual mCommerce
<H2> 1,000+ attendees confirmed for the Ecommerce Show USA
<H2> 101+ speakers confirmed for Ecommerce Show USA and Retail Technology Show USA
<H2> Free Visitor Passes now available for Retail Technology Show USA
<H2> Free Visitor Passes now available for Ecommerce Show USA 2016
<H1> Total Customer
<H2> Live from #ECSUSA: Michael Jaconi of Button on mobile commerce and how to leverage it
<H2> 101+ speakers confirmed for Ecommerce Show USA and Retail Technology Show USA
<H2> Free Visitor Passes now available for Retail Technology Show USA
<H2> Free Visitor Passes now available for Ecommerce Show USA 2016
<H2> How to make 99% of your budget work harder
<H2> Checking In: Personalized Service Meets Personalized Data
<H2> Building a bridge between mobile and loyalty
<H2> The changing face of customer loyalty
<H2> Going Plenti by going mobile panel at last year’s America’s Customer Festival
<H2> Making Customer Analytics Make Money
<H2> Download Rakuten Marketing’s guide to implementing omnichannel marketing
<H2> Customer advocacy: How Brainshark got its customers talking about them
<H2> Most brands do better if they have a good story
<H2> What a customer actually wants from customer service teams
<H2> Una entrevista con el CEO de PAYBACK México Rodrigo Gutierrez
<H4> Upcoming Events
<H4> What People Are Reading

Word cloud

customer35
view15
post15
loyalty13
technology13
events12
freya11
marketing11
smale11
leave9
usa9
comment9
show9
experience9
engagement9
crm8
mobile8
data7
sales7
february6
now6
downloads6
september5
ecommerce5
free4
omnichannel4
retail4
passes4
big4
ella4
available4
how4
simpson4
visitor4
in-store4
whitepapers4
analytics3
presentations3
payback3
media3
social3
confirmed3
july3
march3
business2
entrevista2
con2
wants2
rodrigo2
going2
méxico2
service2
ceo2
building2
most2
new2
download2
advocacy2
personalized2
brands2

Keyword matrix

word	title	descriptions	heading
customer
view
post
loyalty
technology
events

Two Word cloud

view post10
customer engagement7
show usa5
now available4
ecommerce show3
mobile customer3

Three Word cloud

ecommerce show usa3
free visitor passes2
available for retail2
now available for2
freya smale august2
technology show usa2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 10 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

4.20

Flesch Reading Ease

74.00

Coleman Liau Index

8.90

Automated Readability Index (ARI)

0.80

Dale–Chall Readability

8.00

SMOG Index

8.10

Spache Readibility

5.00

Number of letters

12148

Number of words

2894

Number of sentences

588

Average words per sentences

Number of syllables

4372

Syllables in words

3993

Average syllables in words

1.51

Number of words in first three syllables

425

Percentage of word / syllables

14.69

Words not in Dale-Chall easy-word list

1420

Words not in Spache easy-word list

401

Technologies

Deprecated HTML elements

Error! Deprecated HTML tags are used on this webpage. You should improve your website.

Deprecated HTML tags	Occurrences
<font>	1

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Error! Deprecated HTML tags are used on this webpage. You should improve your website.

Deprecated HTML tags	Occurrences
<font>	1

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.totalcustomer.org/wp-includes/js/jquery/jquery.js?ver=1.10.2
http://www.totalcustomer.org/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.2.1
http://www.totalcustomer.org/wp-content/plugins/anti-spam/js/anti-spam.js?ver=2.2
http://www.totalcustomer.org/wp-content/themes/x/framework/js/dist/site/x-head.min.js
http://www.totalcustomer.org/wp-content/plugins/x-shortcodes/js/dist/site/x-shortcodes-head.min.js
http://www.totalcustomer.org/wp-content/plugins/jetpack/modules/photon/photon.js?ver=20130122
http://www.totalcustomer.org/wp-content/plugins/docdownload/docdownload.js?ver=3.8.2
http://www.totalcustomer.org/wp-content/plugins/docdownload/elq_tracking-1.0-min.js?ver=3.8.2
http://www.totalcustomer.org/wp-content/plugins/jetpack/modules/wpgroho.js?ver=3.8.2
http://www.totalcustomer.org/wp-content/themes/x/framework/js/dist/site/x-body.min.js
http://www.totalcustomer.org/wp-content/plugins/x-shortcodes/js/dist/site/x-shortcodes-body.min.js

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://www.totalcustomer.org/wp-content/plugins/wysija-newsletters/css/validationEngine.jquery.css?ver=2.6.11
http://www.totalcustomer.org/wp-content/plugins/jetpack/modules/subscriptions/subscriptions.css?ver=3.8.2
http://www.totalcustomer.org/wp-content/plugins/docdownload/docdownload.css?ver=3.8.2
http://www.totalcustomer.org/wp-content/plugins/jetpack/modules/widgets/widgets.css?ver=20121003
http://www.totalcustomer.org/wp-content/themes/x/framework/css/site/stacks/ethos.css
http://www.totalcustomer.org/wp-content/plugins/x-shortcodes/css/ethos.css
http://www.totalcustomer.org/wp-content/plugins/jetpack/modules/sharedaddy/sharing.css?ver=3.1.1
http://www.totalcustomer.org/wp-content/plugins/jetpack/_inc/genericons/genericons/genericons.css?ver=3.1
http://www.totalcustomer.org/wp-content/plugins/jetpack/modules/widgets/widget-grid-and-list.css?ver=3.8.2
http://www.totalcustomer.org/wp-content/plugins/posts-for-page/pfp.css

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Links

We found a total of 90 different links.
Internal links: 81
External links: 9

External links:

Link text (anchor)	Link strength
Subscribe to Total Customer
https://twitter.com/customerss
https://plus.google.com/107616777938351380891/posts
https://www.linkedin.com/.. /about
https://www.youtube.com/user/CustomerLoveLoyalty
http://http://feeds.feedburner.com/TotalCustomer
http://www.terrapinn.com/.. /index.stm?utm_source=TotalCustomerBlog&u...
http://www.terrapinn.com/.. /index.stm?utm_source=TotalCustomerBlog&u...
http://www.terrapinn.com/.. /index.stm?utm_source=TotalCustomerBlog&u...

Internal links:

Link text (anchor)	Link strength
Building a bridge between mobile and loyalty Freya Smale Customer Engagement, Customer Experience, Events, Loyalty & CRM, Marketing and Sales, Technology, Whitepapers September 16, 2016
Live from #ECSUSA: Eli Weiss of B&H on contextual mCommerce Freya Smale Customer Engagement, Customer Experience, Events, In-Store technology, Loyalty & CRM, Regional, Social media, Technology, The Mobile Customer March 30, 2016
1,000+ attendees confirmed for the Ecommerce Show USA Freya Smale Events March 6, 2016
101+ speakers confirmed for Ecommerce Show USA and Retail Technology Show USA Freya Smale Marketing and Sales, Presentations February 26, 2016
Free Visitor Passes now available for Retail Technology Show USA Freya Smale Events February 4, 2016
Free Visitor Passes now available for Ecommerce Show USA 2016 Freya Smale Events February 2, 2016
http://www.totalcustomer.org
Navigation
Customer Engagement
Customer Experience
In-Store technology
The Mobile Customer
Social media
Data
Big Data
Loyalty & CRM
Marketing
Omni-channel
Multichannel
Videos
Downloads
Tips
Regional
Latino
Search
Customer Engagement, Customer Experience, Events, Presentations, Social media, Technology, The Mobile Customer / March 30, 2016 Live from #ECSUSA: Michael Jaconi of Button on mobile commerce and how to leverage it View Post
Marketing and Sales, Presentations / February 26, 2016 101+ speakers confirmed for Ecommerce Show USA and Retail Technology Show USA View Post
Events / February 4, 2016 Free Visitor Passes now available for Retail Technology Show USA View Post
Events / February 2, 2016 Free Visitor Passes now available for Ecommerce Show USA 2016 View Post
In-Store technology, Omnichannel, The Mobile Customer / September 10, 2015 How to make 99% of your budget work harder View Post
View Post
Checking In: Personalized Service Meets Personalized Data
Customer Engagement
Data & Analytics
Marketing and Sales
Leave a Comment
Customer Engagement, Customer Experience, Events, Loyalty & CRM, Marketing and Sales, Technology, Whitepapers / September 16, 2016 Building a bridge between mobile and loyalty View Post
View Post
The changing face of customer loyalty
Whitepapers
Leave a Comment
View Post
Going Plenti by going mobile panel at last year’s America’s Customer Festival
Events
Interviews
Technology
Leave a Comment
View Post
Making Customer Analytics Make Money
Leave a Comment
View Post
Download Rakuten Marketing’s guide to implementing omnichannel marketing
Omnichannel
Leave a Comment
View Post
Customer advocacy: How Brainshark got its customers talking about them
Leave a Comment
View Post
Most brands do better if they have a good story
Leave a Comment
View Post
What a customer actually wants from customer service teams
Leave a Comment
View Post
Una entrevista con el CEO de PAYBACK México Rodrigo Gutierrez
Español/Português
Leave a Comment
2
3
186
→
http://www.totalcustomer.org/.. /infographic-countries-customer-service
http://www.totalcustomer.org/2013/04/29/10-richest-people-uk-retail
http://www.totalcustomer.org/.. /meets-david-buckingham-ceo-i2c
http://www.totalcustomer.org/.. /top-15-loyalty-programmes-greater-china
http://www.totalcustomer.org/.. /boots-used-customer-data-modernise-loyal...
http://www.totalcustomer.org/2012/10/31/loyalty-programs-b2b-work
Toggle the Widgetbar
http://www.totalcustomer.org/#top
Home
About Us

Website security

217.154.109.86

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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futureschools.com.au

smartelectricityworld.com

Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of totalcustomer.org

Total Customer | Strategy, innovation and ROI for marketing and ...

Tasks

SEO

Social

Content

Readability

Technologies

Speed test

Speed test – Javascript

Speed test – CSS

Speed test – Compression

Speed test – Browser cache

Speed test – Images

Links

External links:

Internal links:

Website security

Sites on same ip

futureschools.com.au

smartelectricityworld.com